Digital Marketing Specialist

Digital Marketing Manager:

RESPONSIBILITIES:
• Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs).
• Research products, services, and current strategies to identify new opportunities.
• Analyse web traffic metrics and suggest solutions to boost web presence.
• Monitor SEO/SEM, organic search campaigns, social media marketing, email marketing, paid campaigns, and sales performance metrics to increase awareness about the company, brand, products, and services.
• Build strong client relationships through social media interaction.
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns.
• Liaise with Marketing, Sales, Design, and Content teams to optimize customer experience and ensure brand consistency.
• Identify advertising needs.
• Establish best practices in digital marketing.
• Stay up-to-date with digital technology developments.
• Experience in social media with a command of each platform and their best practices
• Effectively contribute and manage content for social media
• Prepare monthly social media calendars

REQUIREMENTS AND SKILLS:
• Proven work experience as a Digital marketing strategist or Digital marketing manager.
• At least 4+ years of experience in Digital marketing & SEO.
• Demonstrable experience with SEO/SEM and CRM software.
• Experience implementing and optimizing Google AdWords campaigns.
• Solid knowledge of web analytics tools like Google Analytics and Google Tag Manager
• Hands-on experience with online marketing tools and practices

Pls contact : 6282318847