Associate-Manager- Performance Marketing
Actively Reviewing the ApplicationsXylem (India)
On-site
Posted 3 weeks ago
•
Apply by June 17, 2026
Job Description
Job Code
JOB002220
Designation
Associate Manager - Performance Marketing
Business Vertical
XYLEM LEARNING
Key Responsibility
? Plan, execute, and optimize performance marketing campaigns across Google Ads (including YouTube), Meta Ads (Facebook & Instagram) and other paid platforms such as Snapchat ? Own and scale UAC (Universal App Campaigns) with a focus on in-app events and ROI ? Manage and optimize monthly media budgets exceeding ?50 Lakhs, ensuring efficient spend and strong ROAS ? Set up, manage, and troubleshoot conversion tracking across platforms using Google Tag Manager, pixels, and analytics tools ? Track key performance metrics and perform ROI calculations to drive continuous optimization ? Coordinate closely with Business Analytics, Design, Media, and Category teams to align campaign strategy and execution ? Work with CRM teams to improve funnel efficiency, lead quality, and lifecycle performance ? Lead, guide, and support team members to ensure best practices and consistent performance ? Prepare regular performance reports and share actionable insights with stakeholders
Location
Kozhikode
State
Kerala
Country
India
Educational Qualification
? 4–6 years of experience in performance marketing / PPC campaign management ? Strong hands-on experience with Google Ads, YouTube, Facebook & Instagram Ads (Snapchat experience is a plus) ? Proven experience managing and optimizing UAC campaigns ? Experience handling large-scale budgets (?50L+ per month) ? Strong understanding of conversion tracking, attribution, and analytics ? Hands-on experience with Google Tag Manager ? Experience working with CRM platforms ? Strong analytical skills with the ability to evaluate and optimize ROI ? Good communication skills and team management capability ? Data-driven and performance-focused mindset ? Strong ownership and accountability for campaign outcomes ? Ability to work effectively in a fast-paced, high-growth environment ? Proactive problem-solver with a continuous learning attitude ? Strong collaboration skills and cross-functional working ability
Age
20-40
Experience
0-5
Salary Range
Not disclosed
Required Skills
Communication
Team Management
Google Ads
Performance Metrics
Campaign Management
Continuous Learning
CRM
Analytics
Snapchat
Business Analytics
Meta Ads
PPC
Vertical
Performance Marketing
Attribution
Job Code
CRM platforms
Conversion Tracking
Analytics tools
Marketing Campaigns
Instagram Ads
Problem-solver
Google Tag Manager
ROAS
Campaign Strategy
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