SEO Analyst

SEO Analyst

Experience: Minimum 2+ years
Job Type: Full-time
Location: Kochi

Job Summary

We are looking for a results-driven SEO Analyst with strong communication skills to develop and implement effective SEO strategies. The ideal candidate should have hands-on experience in on-page, off-page, and content marketing, with the ability to work independently as well as collaboratively within a team.

Key Responsibilities

• Develop and execute SEO strategies to improve organic traffic, rankings, and business leads for assigned clients.
• Implement the latest on-page, off-page, and content marketing strategies to achieve business goals and KPIs.
• Collaborate with SEO leads and reporting managers to support SEO-related requests.
• Create SEO proposals for clients that align with their business goals, industry trends, and search engine algorithms.
• Perform SEO audits, content audits, and technical SEO analysis, providing actionable recommendations.
• Conduct keyword research and develop strategies to improve traffic and rankings.
• Optimize website content and landing pages with targeted keywords, including creating meta tags, H1 tags, canonical tags, etc.
• Work closely with content, design, social media, PPC, and management teams on SEO initiatives.
• Execute outreach-based link-building strategies (e.g., guest blogging, email outreach) and coordinate with internal/external teams for content and placements.
• Prepare and maintain SEO reports using tools like Google Analytics, Google Search Console, and Google My Business.
• Utilize Google Tag Manager for tracking goals and events, coordinating with analytics teams as needed.
• Report regularly to SEO leads and management on traffic improvements, KPIs, and business objectives.
• Stay updated on the latest SEO trends, search engine updates, and integrated marketing practices, applying them to client projects.

Qualifications & Skills

• Minimum 2+ years of proven SEO experience
• Strong knowledge of keyword research, on-page optimization, and link-building
• Proficiency in SEO and analytics tools (e.g., Google Analytics, Search Console, SEMrush, Ahrefs)
• Knowledge of Google Tag Manager for goal/event tracking
• Strong analytical and problem-solving skills
• Excellent communication, reporting, and teamwork abilities
• Bachelor’s degree in Marketing, Computer Science, or related field preferred

Job Types: Full-time, Permanent

Work Location: In person