Marketing Manager

Actively Reviewing the Applications

Growqai

India, Maharashtra Full-Time On-site

Posted 3 weeks ago • Apply by June 16, 2026

Job Description

We are looking for a dynamic Marketing Manager to own our brand narrative as we transition from Enterprise SaaS into the DeepTech space. You will be the architect of our market presence — blending brand storytelling with data-driven digital strategies and on-ground event execution.

Key Responsibilities

Brand Management

Own and evolve the brand identity across all customer touchpoints
Develop brand guidelines and ensure consistent visual and verbal communication
Lead brand positioning strategy as the company expands into DeepTech
Drive thought leadership content and PR initiatives
Monitor brand perception and manage reputation proactively

Strategic Marketing & Planning

Build annual and quarterly marketing plans aligned with business growth objectives
Conduct competitive analysis and market research to identify opportunities
Define target segments and craft go-to-market strategies for new offerings
Collaborate closely with sales and product teams to align messaging and campaigns

Digital & Social Media Management

Manage and grow the company's presence across LinkedIn, Twitter/X, and other relevant platforms
Plan and execute performance marketing campaigns (SEO, SEM, paid social)
Track digital KPIs and optimize campaigns based on analytics and insights
Manage the content calendar and oversee website content strategy

Events — ATL & BTL

Plan and execute industry events, product launches, webinars, and trade show participation
Coordinate ATL campaigns (press, digital OOH) and BTL activations (demos, workshops)
Manage event budgets, vendor relationships, and post-event reporting

Requirements

4–7 years of marketing experience, ideally in B2B SaaS or technology companies
Proven track record in brand building and strategic marketing
Strong understanding of digital marketing platforms, tools, and analytics
Experience managing events from concept to execution — ATL & BTL
Excellent written and verbal communication skills
Exposure to DeepTech, AI, or emerging technology domains is a strong advantage
MBA in Marketing or equivalent qualification preferred

Skills: brand strategy,atl & btl,campaign management,events,brand management,social media management,seo / sem,digital marketing,performance marketing,content marketing,saas marketing,b2b marketing,go-to-market strategy,strategic marketing